Who Are the Nerds?

Optimize lead disqualification to align Sales and Marketing, enhance lead quality, and drive revenue growth.

A Sales Process object, or Purposeful Duplicate Leads, is a great solution for transactional teams, but you better not need to switch...

In Sales Operations you’re hit from a bunch of different angles, everyday, and it can be exhausting. One moment you’re talking about...

Making the jump from a Business Leader (whether it's the Director of Customer Success, VP of Finance, CRO, etc...) to concise...

How does your project management strategy change for a GTM Business System...

We address the pro's and con's of stage gating from a Revenue Operations perspective and the options you have to drive results.

The most important work you can do as a team is decide on how you manage the definitions of a company's progression through your Sales...

Not all Marketing Qualified Leads (MQLs) are created equal, and their downstream conversion rates vary wildly.

Start the relationship with your customer on the right foot by making sure the communication to your Customer Success team is TOP NOTCH.

Building in Salesforce can get out of hand fast with intricate customizations make everything else harder.

A more technical how-to for taking your Deal Desk Process in Salesforce to the next level!

Hopefully at this point, you've had some experience with Channel Sales and tracking the ownership, alternative sales process, and Invoice...

After 10 years of experience and days of researching what's online - the Top 5 things I wish someone told me about Sales Forecasting.

CRM fields and strategies can you use to ensure your Marketing to SDR to Sales to Success communication is lock solid.

User Adoption... without a team using your tool the way you plan for them to use it no implementation inside of a CRM will be successful....

Tech stacks are becoming more complicated and the tools we use to set up and qualify leads then pass them to another team in a different...

When there is a user on your site, and they engage with your content/site/brand, when do you send them to your SDR team? How are they...

Realizing that your Marketing Automation and CRM systems need to change is one of those "Keyser Söze" moments from Usual Suspects. ...

When I was younger, I was a songwriter. (You can still google my name and find videos of a younger Mike playing guitar in Vermont.) I...

When you do a big project and it goes well, everything works great and you built a beautiful solution, the project can still go face...